The Food Dawgs Go to Sunbelt
by Lillian Dickens
Oct. 26, 2022
MOULTRIE – GA
Though a majority of attendees at the expo were there to sell equipment, new technology or other agricultural wares, our department focused more on exhibition to engage with passersby. As visitors to the expo came by our booth, we gave out pieces of candy and other items like pens, rulers and peach-shaped stress balls while explaining a little about what we do as a department.
Emma Moore, the Project Manager for FoodPIC on the University of Georgia Griffin campus, brought some examples of products that the center was conducting shelf-life testing on, one of which being Braggs Apple Cider Vinegar Shots. The apple cider vinegar shots drew quite the crowd, with some visitors interested in purchasing the apple cider vinegar product.
What attracted the biggest crowd, however, was our Snow Cone Flavor Taste Test, where three stations of small cups along our booth were set up and filled with a colorless strawberry, lemon-lime or grape flavored snow cone syrup. Participants would taste each of the flavors and guess the flavors to win a prize.
After one round of using the colorless syrup, we decided to make the activity a little more challenging by adding red, yellow and blue food coloring to prove that the way something looks can impact the way your brain perceives its taste.
The lemon-lime flavor was dyed blue, the strawberry flavor yellow and the grape flavor red. Most of the participants fell for the trick, guessing a combination of cherry, pineapple/piña colada and blue raspberry.
Over the three days of the showcase, we met a lot of people who were interested in UGA FST and made some promising new connections. The Department of Food Science and Technology can’t wait to come back to the Sunbelt Ag Expo in the future.